This day is for PhDs and Postdocs.

Registration
Please note that registration is mandatory. Contact Johan Jansen or Laila Schultz from the Novo Nordisk Foundation if you have any questions regarding the event.

Better to tell a pretty good story than an all-too-good story
Morten Busch, Senior Lead Scientific Editor, ScienceNews.dk, Novo Nordisk Foundation

The pressure to get a good story out can be huge. Maybe it is driven by your own need to attract some attention in order to secure funding. Or maybe your boss expects you to increase the media exposure. Or perhaps you have received a call from journalist who wants a front-page story. Therefore, it is always a good idea to know the story in your research and to have prepared yourself for how you’re going to tell that story. With only a few tools you can go a long way. Having a good narrative and some simple, efficient techniques for explaining the difficult stuff will take you really far. Furthermore, if you are conscious of the limits of your research before you engage with the media and journalists, it almost cannot go wrong. With examples from almost 25 years of doing science journalism and communication, Morten will give tips and insights into the dos and don’ts.

The philosophy of science communication
Klemens Kappel, Professor at Philosophy and section leader of Department for Media, Cognition and Communication, University of Copenhagen
Science communication isn’t just about communicating scientific findings. In fact, science communication covers a range of very diverse activities with very different aims and normative underpinnings. In my presentation, I will charaterise the most important of these and reflect on their feasibility.

We are what we know
Lone Frank, Journalist, Author and PhD in Neurobiology
A talk about how science impacts our culture and our way of thinking about ourselves as humans. Lone Frank tells her personal story of being fascinated by the larger perspective in day to day research and how to use that perspective to capture a lay audience.